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Customer Foresight Group, Limited

Company Description

Customer Foresight Group is a competitive intelligence and market research firm serving private sector companies in Canada and the United States with customized and ethical research, mostly in the B2B arena.

Among the research methodologies we use to provide our clients with actionable intelligence are:
- Competitive Intelligence
- Mystery Shopping
- Quantitative Research (including online, telephone and one-on-one surveys)
- Qualitative Research (including focus groups and in-depth interviews or IDIs), and
- Secondary research

With nearly 20 years in business, we have worked with clients in a wide range of business sectors:
- Banking and Credit Unions;
- Telecommunications;
- Couriers & Logistics;
- Software, including Software as a Service (Saas)
- Industrial Chemicals
- Industrial Equipment
- Test & Measurement Equipment
- Non-profit and Not-for-Profit entities
- Law firms
- Membership organizations

Our success against the larger research firms is based on our ability to provide customized research to meet the needs of our clients, and presented to provide clarity and guidance to decision-makers wishing to succeed in a competitive landscape.

Company type:
  • Mystery Shopping
  • Qualitative Research
  • Quantitative Research
Telephone:
(416) 651-0143
(877) 350-0143
Fax:
(416) 519-4456
Address:
1513 - 111 Pacific Avenue
Suite 1513
Toronto, Ontario, M6P2P2
Canada
Metropolitan Area:
Toronto (ON)
Region:
Ontario
Countries where research is conducted:
United States of America, Canada
see full list »

CASE STUDIES (5)

B2B Mystery Shopping: Less is More

The challenge of B2B Mystery Shopping is to focus on a small number of need-to-know information points and to drill down on those points to get as much in-depth information as possible. I...

Read this Case Study
Avoiding Monkey Traps

Companies and decision-makers risk being blindsided if they do not modify their strategies and tactics to conform to market developments such as the introduction of disruptive techno...

Read this Case Study

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From the blog: CI Blogger

Mystery Shopping: See and Hear

Don’t Let the Glitter Dazzle You (Good detective work still gets the job done better) Market research vendors and buyers are constantly besieged by new market research techniques. For example, technologies like AI (artificial intelligence), Virtual Reality and Blockchain are touted as  to bring grea

Read more »
b2b mystery shopping for competitor research insights

Mirror Maze: Why market research results sometimes distort reality and what can be done about it The iconic mirror maze scene from 1947 movie The Lady from Shanghai, where the protagonists don’t know whether they are shooting at a real person or an image, is...

Blindspots that can bring your company down

It’s What You Don’t See That Can Harm You (Blindspots that can bring your company down) Drilling Deep to Find Insights Vital for Corporate Survival Blindspots are hidden dangers that can be compounded by negligence, overconfidence and a lack of sufficient data from normally reliable...