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InfoCommerce Group Inc.

Company Description

InfoCommerce Group is a research boutique specializing in the area of business information products, helping publishers gain sharper insights into their subscribers, prospects and advertisers to improve their existing organizations and products, as well as to help guide development of new products.

Affiliations:
  • ABM
Company type:
  • Qualitative Research Consultant / Moderator
Telephone:
(610) 649-1200
Fax:
(610) 471-0515
Address:
2 Bala Plaza
Suite 300
Bala Cynwyd, Pennsylvania, 19004
United States of America
Metropolitan Area:
Philadelphia (PA--NJ--DE--MD)
Region:
Pennsylvania
Countries where research is conducted:
United States of America
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Products (1)

ProductImage Traffic Type

Service that analyzes web server log files to determine if site visitors are consumers or businesses.

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From the blog: InfoCommerce Perspective

Hard Data

I have long advocated for something I modestly call "Perkins' Law." It holds that "No company outside the information industry will voluntarily build and maintain a database if there is a viable alternative to doing so."Over the years, I have found this posit to hold up pretty well. Indeed, when I f

Read more »
Unlocking the Value of LinkedIn

TechCrunch posted a long and thoughtful analysis of LinkedIn this week. In short, it suggests that LinkedIn is at risk from a growing number of vertical market professional networking sites, and faces a "death by a thousand cuts."The risk of being "sliced and diced" is real. Any horizontal provider

Read more »
History Matters

A fascinating article in Technology Review highlights and quantifies a problem that is also an opportunity: disappearing data. The article reports on the findings of a new research study of social media that finds that in an analysis of recent major cultural events (e.g. Arab Spring), 11% of the soc

Read more »