Basis Global vs Provoke Insights
Company details
Description
Basis Global is an award-winning insight consultancy built for complexity and obsessed with clarity. We help leading brands across consumer, B2B, health, retail, financial services, and tech turn research into real commercial impact. With two decades of experience and operations spanning 60+ coun
Provoke Insights is a women owned insights and strategy firm delivering research that helps brands make smarter marketing decisions, sharpen positioning, and stay ahead of what consumers want next. We do not just report findings. We uncover the human truth behind behavior and turn it into strateg
Type of company
Quantitative Research
Qualitative Research
Full Service
Full Service
Qualitative Research
Quantitative Research
Top benefits
Global delivery. 60+ mkts.
ACTS framework. ROI clarity.
Most awarded FY25 consultancy
B2B growth unlocked
Commercial outcomes first
Strategy-Led Research
Insights to Action
Brand & Media Strategists
Integrated Strategic Thinking
Trend-Driven Strategy
Location
Chicago, Illinois, United States
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Market Research Specialties
Brand Image Tracking
Business-to-Business Research
International Business-to-Business Market Research
Tracking Research
Global Market Research Capabilities
Business Issue: Brand / product / service launch
Advertising Research
Advertising Effectiveness Research
Brand Positioning Research
Brand Equity Research
Features and attributes
Сredentials
Ratings & Testimonials
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Images
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