Current Forward vs NewtonX

Current Forward

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NewtonX

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Company details

Description

Current Forward is a consumer insights firm that helps brands like the San Antonio Spurs, Brilliant Earth, Priceline, Zoom, and Match Group find fresh ways to be relevant.

Current Forward's Data > Story > Action framework ensures that your company will understand the 'why'

NewtonX is your end‑to‑end B2B market research partner, built to answer your toughest questions with premium‑quality, decision‑ready insights.

We access a proprietary community of the world’s most elusive and verified professional experts across 140+ industries and five continent

Type of company

Qualitative Research
Quantitative Research
Full Service

Full Service
Qualitative Research
Quantitative Research

Top benefits

Gen Z Specialists
Data Storytellers
Qual, Quant & UX Research Experts
Trend Development Experts
Female Owned & Operated

100% ID-Verified
1.1 billion reach
140 industries globally
Niche audiences
Custom recruiting

Location

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New York, New York, United States

Market Research Specialties

Full Service Qualitative Market Research
Online Focus Groups
B2B Research Market & Competitive Intelligence
Qualitative Market Research Services
Website Usability & UX

Business-to-Business Research
Advertising Research
B2B Research Market & Competitive Intelligence
Healthcare & Medical [market sector expertise]
International Market Research with Consumers

Features and attributes

AI-Enhanced Moderation

Advanced Analytics

All-in-one platform

Asynchronous platform

BI & Data Visualization

Behavioral capabilities

Brand Advocacy Communities

Brand management

Brand monitoring

Chatbots for recruitment

Collaboration & Storytelling

Collaboration & workflow

Conversational Surveys

Custom tracking surveys

Emotion & sentiment in video

Gen AI summaries & insights

Ideation and co-creation tools

Image identification

Marketplace / Programmatic

Mobile UX and accessibility

Mobile platform

Mobile-First

Natural language queries

Panel / Panel management

Proprietary data

Proprietary incentive programs

Qual & quant integration

Qual-at-scale platform

Qualitative Data Analysis

Qualitative recruitment

Real-time tracking & alerts

Research communities

Respondent experience tools

Sample blend & targeting by AI

Social Media & Web Analytics

Survey Analysis

Synchronous platform

Synthetic Data & Participants

Synthetic sampling

Target feasibility estimates

Templated & automated testing

Transcription quality

Visual analysis tools

Workflow Automation