Numerator vs SMG

Company details

Description

Numerator provides modern market intelligence for more growth. The company equips brands and retailers with detailed data on marketing programs, including advertising, promotions and pricing, influencing the path to purchase. It also has deep insight into consumer purchasing across brands, regard

Service Management Group (SMG) is a leading experience management (XM) firm dedicated to helping organizations generate new revenue, grow existing revenue, reduce churn, and drive operational efficiencies. By uniquely combining an end-to-end XM platform with hands-on professional services, SMG em

Type of company

  • Data & Analytics

  • Full Service

  • Software & Technology

  • Software & Technology

  • Consulting

  • Data & Analytics

Top benefits

  • Panel Data Analysis

  • Omnichannel Share Data

  • Verified Buyer Surveys

  • Advertising Intelligence

  • Promotions Intelligence

  • XM Platform & Service

  • Increase ROI

  • Actionable Insights

  • Retain Customers and Employees

Location

Chicago, Illinois, United States

Kansas City, Missouri, United States

Market Research Specialties

  • Online Research Panels

  • Product Development Research

  • Consumer Market Research

  • Promotion Development & Evaluation Research

  • Shopper Insights

  • Customer Experience Research

  • Artificial Intelligence / AI-Powered Insight Platforms

  • Brand Positioning Research

  • Employee Experience & Satisfaction Research

  • Enterprise Feedback Management