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Dana Stanley
Greenbook’s Chief Revenue Officer
Southwest Planning & Marketing vs Material
Company details
Description
Southwest Planning & Marketing is a multi-disciplinary full-service market research firm. SWPM has state of the art equipment to provide professional focus group facilities in a flexible format anywhere. We offer live on-site video viewing with a 1080p HD 60” screen and high-quality sound. We
Material is a global strategy, insights, design, and technology partner to companies striving for true customer centricity and ongoing relevance in a digital first, customer-led world. By leveraging proprietary, science-based tools that enable human understanding, we inform and create customer-ce
Type of company
Full Service
Qualitative Consultant
Quantitative Research
Full Service
Qualitative Research
Quantitative Research
Top benefits
Founded in 1977
Qualified staff
Highly experienced staff
Sound methodologies
Customer Experience
Behavioral Analytics
Brand Marketing & CRM
Growth Strategy
Product Design
Location
Santa Fe, New Mexico, United States
New York, New York, United States
Market Research Specialties
Strategic Market Research
Government [market sector expertise]
Non-Profits / Fundraising [market sector expertise]
Market Research Consultants
Full Service Quantitative Market Research
Customer Experience Research
Business Issue: Brand / product / service launch
Business Issue: Brand repositioning
Business Issue: Develop, revitalise market
Business Issue: Gain new customers