Edward Franczek

Edward Franczek

Executive Vice President at Big Red Rooster Flow

Edward Franczek is Senior Vice President, Database Business Unit Leader at Gladson. He joined Gladson in May 2009, bringing the company extensive senior marketing and sales experience from The Nielsen Company, where he was senior vice president of marketing, North American Consumer Group. Ed heads the strategic development of the Gladson product database and category management services, including mentoring sales and account management and building customer relationships. A business leader with experience in fostering a company‚Aos brand vision and strategy and developing high-performance teams to achieve profitable growth, Franczek has also held executive marketing and sales positions for Goliath Solutions, W.W. Grainger and Kraft Foods. Ed earned his MBA and B.S. degrees from Michigan State University.

Want to publish with us?

Virtual Stores Drive Real Sales
Research Technology (ResTech)

Virtual Stores Drive Real Sales

Marketers across a broad range of retail segments are turning to virtual stores to address a variety of sales and research needs.

Top Authors

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

745 articles

author bio

Karen Lynch

Karen Lynch

Head of Content at Greenbook

310 articles

author bio

Jeffrey Henning

Jeffrey Henning

Chief Research Officer at Researchscape

128 articles

author bio

Ashley Shedlock

Ashley Shedlock

Senior Content Coordinator at Greenbook

66 articles

author bio

Colin Wong

Colin Wong

Principal Consultant at Insights Heroes

27 articles

author bio

Jamin Brazil

Jamin Brazil

Chairman & CEO at HubUX

21 articles

author bio

William Leach

William Leach

Founder / Mindstate Group at Mindstate Group

18 articles

author bio

Z Johnson

Z Johnson

Consultant at MRXplorer

16 articles

author bio

Want to publish with us?

Sign Up for
Updates

Get content that matters, written by top insights industry experts, delivered right to your inbox.

67k+ subscribers