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Dana Stanley
Greenbook’s Chief Revenue Officer
Archive: AI in Market Research
100 Conversations That Shaped the Future: The Exchange Milestone
Celebrate 100 episodes of The Exchange with Karen & Lenny as they reflect on industry themes, listen...
Research Methodologies
Unpacking Programmatic Sampling with JD Deitch: Challenges, Innovation, and the Future of Research
Karen Lynch
Head of Content at Greenbook
AI in Market Research Shines a Light on Research Itself
Explore AI's impact on market research and discuss the need to examine participant experience, survey design, and data quality for better insights.
Andrew Reid
CEO and Founder, Rival Technologies at Rival Group
The Rapidly Expanding Universe of Insights
Market research shifts as insights engage over 4 functions, expanding beyond traditional teams to foster active collaboration and influence across ind...
Rick Kelly
Chief Strategy Officer at Fuel Cycle
Staying Ahead of the Curve: How AI is Transforming Insights
Discover how AI is transforming market research with faster insights and accuracy. Stay competitive by embracing the latest in technology integration.
Thibault Cousot
Senior Vice President, Head of Product at Behaviorally
Embracing AI in Everyday Life: A Path Forward
AI shapes daily life and the insights industry. Professionals are optimistic, balancing AI’s potential with a measured, practical approach to adoption...
Laura Pulito
Vice President of Research at Recollective Inc.
Navigating the Uncertain Path of AI: Cautious Optimism and the Future of Insights Professionals
Insights professionals are cautiously optimistic about the promise of AI; the potential to deliver better insights more quickly and for less money see...
Laura Pulito
Vice President of Research at Recollective Inc.