VST is the retail data AI platform bringing shelf, sales and planogram data together so CPG brands turn shelf visibility into category growth
Hi. We're VST. In retail, shelf space is make-or-break.
But too often, decisions about what goes where are based on gut feel, outdated data, or static planograms.
Retailers struggle to see what's really happening in-store.
Brands fight for space without proof of what works.
And shoppers get shelves that don't reflect how they actually buy.
VST fixes that - not with more slides or spreadsheets, but with tools that make the invisible visible.
We bring CPGs and retailers onto the same page with four powerful products:
We're not a research agency. We're a product company, built by retail experts, data scientists, and engineers who understand the complexity of this space. Because once you know what's really happening in-store, you can make changes that matter. Some of the largest brands trust our products including: CocaCola, Reckitt, BirdsEye, MARS, Unilever, KraftHeinz, Church&Dwight, TESCO and many more.
Solution deployment
Cloud, SaaS, Web-Based
Data provider
Desktop
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Support
FAQs / Forum
Email / Help desk
Knowledge base
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Training
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Custom
Planogram Publisher turns static planograms into a live, interactive SaaS product, giving brands instant access to store-level shelf layouts.
Smarter Shelf Testing lets brands simulate real shelves with thousands of shoppers, proving what drives sales and growth before anything hits stores.
Fixture Visualizer helps teams design, align and share high-resolution shelf layouts for smarter range reviews, stronger pitches and better delivery.
Conversational analytics for Category and Insights teams.
Explore market research solutions, industries, markets, and business issues covered by VST
Industries / Sectors Serviced and Demographics Studied
Greenbook experts provide answers to a wide range of questions, both common and uncommon, about market research and analytics that connect to the kinds of services and expertise VST offers.
Prepared by Greenbook editors. Technology was used in the editorial process.