Advanis

Advanis supports better decision making. We support private sector businesses, not-for-profit and government clients, and leading consultancies. We are a scalable full-service market research and consumer insights firm.

Our clients benefit from the expertise of our senior leadership and a robust team of managers and analysts to make confident, high-impact decisions. We help our clients deeply understand their markets and their consumers/stakeholders through qualitative and quantitative research.

For our private sector clients, our research and advice helps design successful new products, set the right prices, test new product or service ideas, maximize their brand value and positioning, increase their customers’ satisfaction, target their most profitable customers, and much more.

For our public sector clients, our insight evaluates programs, develops policies, understands social decision-making, and designs and optimizes the delivery of government services to Canadians.

We instill confidence in decision making

Research leads to better and more attuned understanding of your audience (consumers, constituents, populations). As a result, you make better decisions. Research helps reduce guesswork around what to build, say, and invest in. It prevents you from making expensive mistakes. We use what we have learnt about consumers/constituents across different sectors (e.g. how they make purchase decisions, how they view government services, what they prioritize for their families) to inform recommendations that make meaningful impact to your organization.

Advanis combines the benefits of a global consultancy, with the high-touch agility of a boutique agency. You will benefit from research that is customized to your organizational needs, recommendations that are informed by deep insights and the needs of organizational stakeholders, and communication that is accessible and engaging - ensuring high impact and buy-in throughout the organization.