- Founder & Managing Director
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Experts in uncovering strategic market & competitive market information on industries, companies, products, services and trends. Includes data, growth opportunities, market drivers, unknown customer groups, substitute and emerging competitors, alternative uses, external competitive forces, threats, keys to success, market shifts and trends.
Customized investigations, findings & presentations for U.S. & global firms. Intelligence services include analysis and early warning indicators - for market entry, line expansion, new product or service decisions or launch, business development, strategic planning, M&A initiatives. Research does not rely on the Internet or software.
Established first CI company in the US in 1979. Wiley publishing commissioned Sharp Market Intelligence to write the highest ranked CI book on Amazon, "Competitive Intelligence Advantage." Also authored "Shake Up Your thinking." Global, provocative speaker (keynotes and workshops.)
Seena Sharp is author of the new book, Competitive Intelligence Advantage: How to Minimize Risk, Avoid Surprises, and Grow Your Business in a Changing World, published by Wiley. Recently, C-Suite Ins...Read more »
Most companies when thinking about expanding into Europe are lured by the big countries - UK, France, Germany. The far better decision is to enter the Scandinavian market first as they are much more o...Read more »
In studying consumer behavior during a recession, Sharp Market Intelligence discovered that people spend on anticipated, rather than current, circumstances.Read more »
Consumers are buying fewer things, but (in their minds) better things. How can your product or service be repositioned to meet both the wants and needs of today's consumer?Read more »
Will Smith investigated the marketplace before he started his movie career, analyzing the top-grossing movies and developing a strategy. It is a lesson for every business.Read more »
Seven proven methods for improving your competitive intelligence.Read more »