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Strategic Research | Market Opportunity Evaluation

Market research companies providing strategic research regarding market opportunity evaluation. Find a firm conducting research to determine a strategy's appeal among specific segments of a target market.

59 results are displayed in randomized alpha order, starting with "R", after featured listings.

RG+A

Solving complex and evolving healthcare challenges by providing our clients with strategic insights and guidance driven from innovative approaches.

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RTi Research
RTi Research

Full service Top 50 MR agency with 30+ yr proven track record of combining the best of boutique thinking & service w/ large multinational capabilities

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Shapiro+Raj
Shapiro+Raj

Premier strategic market research company. We wed insights to business opportunities for our clients, using a full range of research techniques.

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View all case studies by Sklar Wilton & Associates
Spectrem Group

Spectrem Group is known throughout the industry as the “Voice of the Investor." We have Multi-Client and Custom Primary Market Research capabilities.

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Technomic Inc.
Technomic Inc.

Only Technomic delivers a 360-degree view of the food industry. We impact growth and profitability for our clients by providing consumer-grounded visi

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Related Articles

China Intender Preferences for Driver Assist & Active Safety Features: Preferences by China City Tier and Age Groups

Market Insight Corporation

The following study explores the preferences of more than 86,000 real-time, China market auto shoppers. This interactive dashboard explores the preferences of shoppers for driver assist and active safety features, by city tiers and age groups.

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U.S. “Electric Vehicle” Consumer Preference Study: Attribute & Feature Preferences across Population Density

Market Insight Corporation

The following study explores the preferences of more than 74,000 real-time, US market auto shoppers. This interactive dashboard compares preferences among EV intenders ...

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Multidimensional Segmentation Multidimensional Segmentation

Decision Analyst

Market segmentation is widely accepted as the foundation for the development of marketing strategy. Segmentation analyses can help identify optimal target markets and can help guide the development of product, positioning, and messaging strategies to reach the target segments.

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Being Smart about Mobile Being Smart about Mobile

Labbrand

There has been much discussion globally in the past year or two on how important it is for brands to be present on mobile networks and applications. It is often said that brands need a “mobile strategy”. Rather, what is needed is a comprehensive and informed brand strategy.

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The Powerful Minority: The Financial Importance of the US Hispanic Population

TranslateMedia

With the Hispanic population growing in size and strength, their numbers could help determine the success or failure of a brand. The best way to tap into this rapidly growing and lucrative market is to ensure that all products, services, and promotional materials have been fully localized for Hispanic consumption.

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Customer Loyalty & Shareholder Value

Customer Lifecycle, LLC

In order for customer loyalty initiatives to truly add wealth to an organization, those initiatives must be filtered through the lens of shareholder value. By using an Economic Profit approach, a company can begin the process of analyzing its customers, as well as its customer loyalty initiatives, based on shareholder value.

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Why I Still Love Conjoint

Sawtooth Technologies Consulting Group

Conjoint analysis, also referred to as discrete choice, has been in use for decades. What has led to its popularity? Why does it keep researchers, academicians, and research end-users engaged? In short, why do we still love conjoint?

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