Southwest Planning & Marketing vs TRC Insights

Southwest Planning & Marketing
Southwest Planning & Marketing

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TRC Insights
TRC Insights

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Company details

Description

Southwest Planning & Marketing is a multi-disciplinary full-service market research firm. SWPM has state of the art equipment to provide professional focus group facilities in a flexible format anywhere. We offer live on-site video viewing with a 1080p HD 60” screen and high-quality sound. We

TRC Insights is a research & analytics firm that uses AI tools to reduce uncertainty without compromising accuracy.

We specialize in online communities, pricing research, message and feature prioritization, conjoint analysis, brand equity research, and satisfaction & loyalty.

Type of company

  • Full Service

  • Qualitative Consultant

  • Quantitative Research

  • Data & Analytics

  • Full Service

  • Quantitative Research

Top benefits

  • Founded in 1977

  • Qualified staff

  • Highly experienced staff

  • Sound methodologies

  • Synthetic Data

  • HiTRUST Audited Data

  • 100s of conjoints

  • Team of in-house analysts

  • In business for 35+ yrs

Location

Santa Fe, New Mexico, United States

Fort Washington, Pennsylvania, United States

Market Research Specialties

  • Strategic Market Research

  • Government [market sector expertise]

  • Non-Profits / Fundraising [market sector expertise]

  • Market Research Consultants

  • Full Service Quantitative Market Research

  • Brand Equity Research

  • Price & Pricing Research

  • Full Service Quantitative Market Research

  • Conjoint Analysis / Trade-off/Choice Modeling

  • Segmentation Analytics

Features and attributes

  • Brand monitoring
  • Ideation and co-creation tools
  • Brand monitoring
  • Ideation and co-creation tools
  • Сredentials

    Ratings & Testimonials

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    4.8

    Based on 14 ratings

    See details

    Recognition

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    Top 50 Most Innovative [2023]

    Top 50 Most Innovative [2023]

    Recommended by Clients [2024]

    Recommended by Clients [2024]

    Greenbook Directory | Featured Expert [2024]

    Greenbook Directory | Featured Expert [2024]