Springboard Market Research vs Qic Research, LLC
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Company details
Description
Springboard offers a distinctive blend of client-side marketing and new products experience with expertise in qualitative and hybrid research methods. Known for top-notch design, moderating and analysis, Springboard delivers game-changing insights and actionable ideas to commercial and not-for-pr
Qic’s focus is on developing immersive qualitative research programs that mirror the lives of target consumers to capture real-life insights, taking research into natural environments to explore attitudes, values, and behaviors:
IN-PERSON: in-homes, shop-alongs, store intercepts,
Type of company
Qualitative Consultant
Qualitative Research
Quantitative Research
Consulting
Qualitative Research
Qualitative Consultant
Top benefits
True thought partners
Creative and insightful
Practical problem solvers
Senior researchers only
Contextual Insights
Consultative Approach
Broad Category Experience
Suite of Qual Solutions
Youth Expertise
Location
Berkeley, California, United States
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Market Research Specialties
Moderating with Executives & Professionals
Education [market sector expertise]
Non-Profits / Fundraising [market sector expertise]
Market Research with Asian-Americans
Qualitative Services - Moderators
Ethnography
Consumer Market Research
Online Focus Groups
Advertising Concept Testing
Hybrid & Mixed Methodology Market Research
Features and attributes
Images
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