TRC Insights is a research & analytics firm that uses AI tools to reduce uncertainty without compromising accuracy.
We specialize in pricing research, message and feature prioritization, conjoint analysis, brand equity research, satisfaction & loyalty and online communities.
A
Nailbiter is the world's largest CPG Quant AI Behavioral Platform. Our quantitative behavioral Videometrics technology lets manufacturers and researchers "see" and "hear" their consumers make decisions in the moments that matter — in-store, online, and at-home. Nailbiter finds the right people in
Data & Analytics
Full Service
Quantitative Research
Data & Analytics
Full Service
Quantitative Research
Synthetic Data
HiTRUST Audited Data
100s of conjoints
Team of in-house analysts
In business for 35+ yrs
see & hear real people
capture real behaviors
truly omnichannel
full service consulting
Real, not recall
Fort Washington, Pennsylvania, United States
Herndon, Virginia, United States
Brand Equity Research
Price & Pricing Research
Full Service Quantitative Market Research
Conjoint Analysis / Trade-off/Choice Modeling
Segmentation Analytics
Shopper Insights
New Product Post-Launch Tracking
Shopper Journey Mapping
Concept Optimization Research
Video Analysis & Video Analytics
---
Top 50 Most Innovative [2023]
Recommended by Clients [2024]
Greenbook Directory | Featured Expert [2024]
---