Toluna vs Touchstone Research, Inc.

Toluna

Visit website

Touchstone Research, Inc.

Visit website

Company details

Description

Toluna is the global research and insights leader that enables businesses to make smarter, data-driven decisions – faster. For 25 years, we have partnered with the world’s leading brands, delivering transformative impact through our advanced technology platform, comprehensive solution portfolio, exp

Touchstone Research is a tech-driven, full-service market research partner with 35+ years of experience helping leading brands make confident, decision-ready choices. We operate as an embedded extension of your team across qualitative, quantitative, UX, and community methodologie

Type of company

Qualitative Research
Quantitative Research
Software & Technology

Qualitative Research
Quantitative Research
Full Service

Top benefits

End-to-End Platform
DIY
Flexible Service Model
Research Expertise
Integrated Global Panel

Youth, Gen Z & Family Experts
In-House Recruitment & Vetting
Proprietary Research Tech
SOC 2 cert & COPPA compliant
Global Research, 60+ Markets

Location

Norwalk, Connecticut, United States

New Haven, Connecticut, United States

Market Research Specialties

Advertising Research
Business-to-Business Research
Consumer Market Research
Online Research Panels
Online Surveys

Full Service Market Research
Insight Communities (MROC)
Online Surveys
Recruiting for Focus Groups
Market Research with Children

Features and attributes

AI-Enhanced Moderation

Advanced Analytics

Advanced Video Analytics

Asynchronous platform

Behavioral capabilities

Brand Advocacy Communities

Brand management

Brand monitoring

Collaboration & Storytelling

Collaboration & workflow

Competitive Insights

Conversational Surveys

Custom tracking surveys

Customer Support Communities

E-commerce

Emotion & sentiment in video

Gen AI summaries & insights

Ideation and co-creation tools

Image identification

Insight Communities

Live Forums and Chats

Mobile UX and accessibility

Mobile ethnography

Mobile platform

Mobile usability testing

Mobile-First

Normative database

Omnibus brand tracking

Panel / Panel management

Physical product testing

Physical store

Product analytics

Proprietary data

Proprietary incentive programs

Qual & quant integration

Qual-at-scale platform

Qualitative Data Analysis

Qualitative recruitment

Research communities

Respondent experience tools

Social Media & Web Analytics

Survey Analysis

Synchronous platform

Synthetic Data & Participants

Target feasibility estimates

Templated & automated testing

Transcription quality

Unmoderated testing tools

VR / AR

Visual analysis tools

Web usability testing