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Enric Cid
Director Product Innovation & Development Netquest
Enric has been on the front lines of building Netquest from concept to a 250+ employee venture that disrupted consumer data collection in the Market Research Industry. During this 15-year journey, he had led people on the ground in Spain, Brazil, Chile, and the USA. Today, back in his hometown, Barcelona, Enric drives Bilendi Group’s innovation-led growth program. (Bilendi acquired Netquest in February 2025.)
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Consumer Behavior
GEO, from Search to Answers: The Shifting Landscape of Digital Consumer Journeys
From Gen Z to Boomers, passive meter data uncovers how generations navigate AI and search differently in the new digital landscape.
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The Respondent Experience
The Recontact Rate: A New Standard for Measuring Respondent Quality
In response to the Opinions for Good scandal, a new metric is proposed to better measure respondent quality and restore trust in market research data.
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