Miklos Kremser

Miklos currently works as the Director of Analytics and Insights at Sawtooth Software. Prior to it, Miklos worked as an advanced analytics consultant helping companies optimize pricing and product offerings. His clientele included Lyft, Procter and Gamble, Bridgestone, General Motors, Universal Studios, Wells Fargo and many others. Miklos focused on using choice-based research techniques (such as conjoint analysis) to find customers' willingness to pay for product features and help optimize pricing. Prior to it Miklos worked in advanced analytics capacities using statistical approaches to optimize marketing spend. Miklos hold an MBA from The University of Iowa, and a BA from Brigham Young University. Miklos lives with his wife and four children in Salt Lake City, UT. USA.