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Seth Grimes
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How Verizon Uses Voice of Customer Data to Guide Product Launches
6 min read
Interview of data scientist Jingjing Cannon on Verizon’s use of consumer data for product launches.
Latest from Seth Grimes
The Role of Measurement, Insights, and Loyalty in Customer Experience
8 min read
Seth Grimes interviews Ipsos Loyalty Senior Vice President Trish Dorsey about her work, customer experience (CX) trends, and futures.
The Analytics of Language, Behavior, and Personality
10 min read
Computational linguists and computer scientists have been working for over fifty years toward algorithmic understanding of human language.
Gain Deeper Insights from Networks PLUS Content
9 min read
Seth Grimes interviews Preriit Souda on merging network and content analysis approaches to driver deeper, more impactful insights.
How to Extract Insight from Images
9 min read
“Photos are the atomic unit of social platforms,” asserted Om Malik. “Photos and visuals are the common language of the Internet.”
Consumer Insights Lead to Activation: Q&A with MotiveQuest’s Brook Miller
9 min read
Seth Grimes interviews MotiveQuest CTO Brook Miller in the run-up to the next Sentiment Analysis Symposium conference in NYC.
DeepMR: Market Research Mines Social Sentiment
7 min read
Can the use of free, open, expressive social-media and online postings, replace traditional methods such as surveys and focus groups?
From Sentiment Analysis to Enterprise Applications
9 min read
If your perception of sentiment analysis was shaped by Twitter-sentiment toys, it’s time for a relook.
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