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The Greenbook Future List page showcases forward-thinking individuals and innovations shaping the market research industry. Here's where you'll discover emerging leaders, groundbreaking methodologies, and trends set to redefine the sector's future.
Meet Juana Merlo, CEO of ShopApp, who launched a research firm at 27, blending tech, strategy and shopper insights to shape the future of the industry...
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Stephanie Vincent of Harmon Research shares her journey, impact-driven leadership, and how she’s uniting MRX pros to create meaningful global change.
NielsenIQ’s Aeton Lim on market research, innovation, and why the future of insights depends on curiosity, critical thinking, and smarter decision-mak...
Discover how one insights professional blends data journalism, creativity, and empathy to explore cu...
Isabel Parashos of Xero shares career lessons, the power of mentorship, and how evolving tech is tra...
Sam Watson, Insight Manager at STRAT7 Researchbods, shares how sports, simplicity, and passion for p...
Digital marketer Tasneem Nomanbhai shares her passion for mentorship, community building, and creati...
Discover how 2025 Future List Honoree Alfred Wahlforss blends film, empathy, and curiosity to redefi...
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Editor’s Note: The following interview features a Greenbook Future List honoree, Marguerite Steyn. The Greenbook Future List recognizes leadership, pr...
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