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Dana Stanley
Greenbook’s Chief Revenue Officer
Archive: insights team
Building a Successful Career in Market Research: Skills, Insights, and Advancement
Market research jobs shape business strategies by analyzing data on consumer behavior and trends. Learn how to excel with analytical skills, creativit...
Ashley Shedlock
Senior Content Coordinator at Greenbook
Research Methodologies
Good Team, Bad Team: Transforming Team Dynamics with Sarah Thurber and Blair Miller
Karen Lynch
Head of Content at Greenbook
How to Secure Budget for Your Insights Engine
One of the best investments any company striving to be more customer-centric can make is an insights engine. A Harvard Business Review article describ...
Madeline Jacobson
Senior Content Marketing Manager at Bloomfire
3 Ways to Improve Cross-Functional Knowledge Flow
Compared to companies with a lower level of insights maturity, advanced insights-driven businesses are more likely to report enviable revenue growth, ...
Jordan Slabaugh
CMO at Bloomfire
Delivering Insights That Drive Organization-Wide Action
While the pandemic drove insights professionals to respond to many rapid changes, one thing has remained consistent: the vast, organization-wide audie...
Jordan Slabaugh
CMO at Bloomfire