Greg Streatfield

Greg Streatfield

Founder Knowsis

Greg Streatfield is founder of Knowsis, a Cape Town-based decision intelligence consultancy, with 20+ years in research and analytics including TNS/Kantar, dunnhumby and Ogilvy

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The Segment Describes. The Persona Decides
Behavioral Science

The Segment Describes. The Persona Decides

Discover how outcome-driven segmentation can reveal what drives behavior and turn customer segments into actionable decisions.

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