Rodrigo dos Reis

Rodrigo dos Reis

Founder at Zeitgeist

Rodrigo dos Reis, founder at Zeitgeist, is a mixed methods market research executive from Brazil with 20+ years of experience running local and international studies across a wide scope of industries.

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To Understand the Particularities of Youth Now, We Need to Understand What’s Timeless
Generational Insights

To Understand the Particularities of Youth Now, We Need to Understand What’s Timeless

This article examines the confusion surrounding generational segmentation and clarifies the differences between youth as a life stage and young people...

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