YouGov Video Voices by YouGov
Qualitative video answers recorded directly by YouGov panelists
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What is YouGov Video Voices
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Video voices is a qualitative add-on within YouGov Surveys ominbus research that lets you capture authentic, in-the-moment opinions directly from YouGov panel members.
Respondents record short video answers as part of existing surveys, giving researchers and marketers access to candid, first-hand ...
Key features:
Comms & propositions
Test concepts, messaging, and creative with audiences in their own words.
Innovation & NPD
Identify need states, segment markets, and develop outcome-driven solutions.
Bring audiences to life
Capture unfiltered reactions, emotions, and voices to inform strategy - or use in your marketing.
Explore new markets
Understand barriers, triggers, and unknowns before quantifying them at scale.