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Kathryn Korostoff
President at Research Rockstar
Kathryn Korostoff, Founder & President, Research Rockstar
Kathryn Korostoff is a market research professional with a special interest in how organizations acquire, manage, and apply market research. Over the past 20 years, she has personally directed more than 600 primary market research projects and published over 100 bylined articles in trade magazines.
Currently, Kathryn spends her time assisting companies as they create market research departments, develop market research strategies, or otherwise optimize their use of market research. Prior to Research Rockstar, Kathryn completed the transition of Sage Research‚Aian agency that she founded and led for 13 years‚Ai to its new parent company.
Kathryn can be reached at [email protected]
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Dueling Keynotes: How Two ESOMAR Speakers Reveal Very Different Takes on Technology
Two keynote addresses at ESOMAR Congress had differing viewpoints on the impact of technology on online communications.
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