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Dana Stanley
Greenbook’s Chief Revenue Officer
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Matilda Sarah
Co-Founder Displayr
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Tech-First, Client-Centric: The Full-Service Model Comes of Age
Full-service research is evolving—tech-driven, modular, and client-centric. Discover why it’s now the dominant strategy in today’s insights landscape.
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The Rise of Full-Service Research Suppliers
Businesses seek comprehensive insights quickly, driving demand for full-service research suppliers who can efficiently handle all data needs in one so...
A Permanent Pivot or Temporary Transition? A Post-Pandemic Review of the Insights Industry
The roles of corporate researchers and external suppliers continue to evolve in the wake of the pandemic, especially regarding DIY tools, analytics, a...
Fuelling Company Growth through Process Innovation
The appetite for consumer insights has grown voraciously and will continue to accelerate. Companies are increasingly searching for ways to satiate the...
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