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Miriam Konz
EVP - Corporate Strategy & Innovation AMC Global
Miriam Konz brings more than 25 years of experience in quantitative marketing research and analysis to clients in diverse industries in her role at AMC Global as EVP of Corporate Strategy and Innovation. Throughout her career, she has primarily led strategic initiatives with an emphasis on product development, market segmentation, product line extensions, pricing and new product/concept testing. Miriam has executed research around the world in geographies from the United States and Europe all the way to Asia, Egypt and South America and has been lucky enough to travel to many of her research locations.
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Strike an ESG Balance that Works for you and your Target Audience
When it comes to the qualities today’s consumers consider before making a purchase, a brand’s participation in corporate ESG (‘Environmental, Social a...
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