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Tamara Irminger
Tamara Irminger Underwood is the Director of Content for InterQ Research, a full-service qualitative market research company based in San Francisco. Tamara received her degree in journalism and geology, but found that rocks don't give the best interviews, so she now focuses on content in the market research and customer experience space.
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The Crucial Step that Startups Miss: Investing In Market Research
Execution strategy, understanding of the marketplace, and, of course, the pitch, need to be polished if startups hope to receive backing.
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