Todd Powers

Todd M. Powers, PhD. has over 30 years of experience in marketing research, and has a proven track record of designing, implementing and analyzing market research initiatives in a variety of environments, including corporate, public sector, research vendor and academic positions. Dr. Powers is currently a Senior Advisor with Gen2Advisors, a leading agency serving the global market research community. In this capacity, Dr. Powers serves as a thought leader on pressing issues at the leading edge of the industry. He also consults with numerous agencies and organizations in the area of market intelligence/market insights. Dr. Powers previously held positions as Chief Research Officer at the ARF, Director of Brand and Advertising Research for IBM, and President of PG Research, Inc., a market research consultancy in Raleigh, NC. Dr. Powers has a PhD. in Social Psychology from North Carolina State University and a BA from Duke University. He has served as an Adjunct faculty member at Duke University's Fuqua School of Business.