Global Retail Labs™ by PRS IN VIVO

Our Live Global Retail Labs™ guaranty actual purchasing behavior, in context, vs. stated intent, resulting in the most accurate market predictions.

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What is Global Retail Labs™

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Pioneered by - and still unique to PRS IN VIVO - are our live Global Retail Labs™ where we recreate identical retail conditions (full aisles, identical shelving (store specific, when necessary), POSM, checkout, etc) to mimic the entire shopper experience for consumers. Using the most advanced mobile...

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