Directory
Directory

Find the right market research agencies, suppliers, platforms, and facilities by exploring the services and solutions that best match your needs

FIND AGENCIES AND TOOLS

by Specialty

by Location

by Name

FOCUS GROUP FACILITIES

by Location

by Name

Create a listing

Follow a step-by-step guide with online chat support to create your very first by yourself.

List your companyRenew your listing

About Greenbook Directory

Events
Events

IIEX Conferences

Discover the future of insights at the Insight Innovation Exchange (IIEX) event closest to you

IIEX Virtual Events

Explore important trends, best practices, and innovative use cases without leaving your desk

Insights Tech Showcase

See the latest research tech in action during curated demos from top vendors
View all showcases

Webinars

Discover solutions to your insights challenges and uncover new opportunities
View all webinars
Insights
Insights

Latest on Insights

View all content

Editor's Choice

Podcast Network

Greenbook Podcast: Voices Shaping the Future of Insights

LISTEN TO EPISODE

CEO Series: Inside the Minds Driving Market Research

LISTEN TO EPISODE

View more episodes

The Exchange

Lenny Murphy and Karen Lynch debate current news - live on Linkedln and YouTube every Friday

See more on YouTube | LinkedIn

Reports
Community
Community

Greenbook Future list

An esteemed awards program that supports and encourages the voices of emerging leaders in the insight community.

Insight Innovation Competition

Submit your innovation that could impact the insights and market research industry for the better.

Job Board

Find your next position in the world's largest database of market research and data analytics jobs.
Become a Contributor
For Suppliers
For Suppliers

Directory: Renew your listing

Directory: Create a listing

Event sponsorship

Get Recommended Program

Digital Ads

Content marketing

Ads in Reports

Podcasts sponsorship

Run your Webinar

Host a Tech Showcase

Future List Partnership

All services

Let’s talk

Dana Stanley

Greenbook’s Chief Revenue Officer

Insights HomeAll TopicsExpert ChannelsWebinarsPodcast Network

Categories

Ben Jenkins

Ben Jenkins

Co-Founder at Okay Human

Ben has spent 25 years studying the emotions & motivations of consumers across the globe, for brands that include Levis, Johnnie Walker, British Airways & Axe. The first half was as a brand strategist in leading ad agencies - including BBH, Droga5, and Ogilvy. More recently as the co-founder of Okay Human (formerly Sympler), he has taken his experiences in qualitative & ethnography - pairing them with today's most exciting breakthroughs in AI.

Want to publish with us?

Submit here

Humanity Finds Its Place in Every Technological Reboot
Research Methodologies

Humanity Finds Its Place in Every Technological Reboot

As tech scales, strategy risks losing its soul. Now comes the return to craft—where beauty, nuance, and human connection matter again.

June 20, 2025

Read article

Latest

Synthetic Data or Synthetic People?
Research Methodologies

Synthetic Data or Synthetic People?

Delve into the implications of synthetic data in marketing. Learn why relying solely on quantitative data may overlook human insights that drive succe...

October 4, 2024

Read article

Creativity Is the Last Hope of Our Species: When “I’m Not a Robot” Doesn’t Cut It
The Prompt

Creativity Is the Last Hope of Our Species: When “I’m Not a Robot” Doesn’t Cut It

Discover how the rise of predictable communication leads to people being mistaken for AI. Explore the role of AI in enhancing our creativity and human...

September 6, 2024

Read article

Show more

Want to publish with us?

Submit here

Sign Up for
Updates

Get content that matters, written by top insights industry experts, delivered right to your inbox.

67k+ subscribers

Sign Up for Updates

Get the latest updates from top market research, insights, and analytics experts delivered weekly to your inbox

Your guide for all things market research, Insights, and analytics

For Suppliers

Marketing Services

Privacy policy

Cookie policy

Terms of use

Copyright © 2025 New York AMA Communication Services, Inc.
All rights reserved. 234 5th Avenue, 2nd Floor, New York, NY 10001 | Phone: (212) 849-2752