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Dana Stanley
Greenbook’s Chief Revenue Officer
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Matt Salem
Senior Vice President Behaviorally
Matt Salem is a Senior Vice President at Behaviorally and has spent over 20 years researching how packaging influences shopper behavior. Known for turning insights into clear, actionable stories, Matt brings a natural, dynamic style to both public speaking engagements and everyday conversations. He’s a proud parent to Niessen and Nyla and resides in New Jersey.
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