Outset

The most advanced AI-moderated research platform. The only AI-moderator with visual intelligence, closing the say-do gap automatically.

Software & Technology

Featured in 2025 Buyer’s Guide for User Research

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Last updated on April 17th, 2026

Why choose Us

Test New Concepts

Identify New Opportunities

Deeper than Trad. Surveys

Cheaper and Faster

AI-Moderated

Features and attributes

What is Outset?

Outset is the first and only AI-moderated research platform that listens, sees, and understands. Through its instant guide creation, dynamic probing, vision-aware moderation, automated reporting, and broad multilingual capabilities, Outset helps customers scale their qualitative research and conduct studies that would be otherwise impossible, all without sacrificing depth or rigor. Often used for concept tests, in-home testing, diary studies, shopalongs, brand research, creative testing, and more, Outset has powered some of the most business critical decisions at companies like Nestle, Microsoft, Uber, Hubspot, and Google. Built by researchers, for researchers. You're in good hands with Outset. Connect with us at [email protected] to learn more.

Outset Services and Expertise

Explore market research solutions, industries, markets, and business issues covered by Outset

Market Research FAQs with Expert Insights

Greenbook experts provide answers to a wide range of questions, both common and uncommon, about market research and analytics that connect to the kinds of services and expertise Outset offers.

Prepared by Greenbook editors. Technology was used in the editorial process.

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