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Jordan Harper
Principal AI Thought Leader at Qualtrics
With a career spanning nuclear physics, software engineering, digital transformation, and customer experience strategy, Jordan brings a fresh perspective to technology’s role in understanding people and markets. He has advised global brands, led innovation programs, and built products across industries from financial services to fast-casual dining. Drawing on this diverse background, Jordan excels in working with clients to help them realize how AI-powered synthetic research can not only deliver faster and more cost-effective results, but also introduces surprising benefits and fresh perspectives into a market researcher's toolkit.
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Research Methodologies
Partner Content
A Maturity Model for the Research Team of the Future
How mature is your research team? Discover how Qualtrics' maturity model evaluates technology, competency, and culture to drive impact.
Latest from Jordan Harper
Artificial Intelligence and Machine Learning
Partner Content
How To Build Your Research Team of the Future
As AI automates research tasks, learn why insights teams must own decisions and outcomes to remain valuable to the C-suite.
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