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Ruth Stanat

Ruth Stanat

CEO SIS International Research

Ruth Stanat is the CEO of SIS International, With over 40 years of experience, she is a recognized author who helps brands unlock valuable consumer insights, driving innovation and growth.

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The Growing Need for Mystery Shopping

The Growing Need for Mystery Shopping

AI, neuroscience, and design innovation are transforming mystery shopping from basic audits into predictive tools for real-world customer experience i...

May 28, 2025

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Alternative Research vs Home Visits: Are We Cost-Effectively Delivering the Best Insights?

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Combine new technologies with traditional market research methods to gain accurate insights tailored to study objectives and drive better decision-mak...

December 11, 2024

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