Highlight Product Intelligence Platform by Highlight

Highlight delivers fast, high-quality insights with a community, logistics, expert methods, and AI—supporting every stage of product innovation.

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Purpose-built for modern physical product teams, Highlight combines a proprietary community, seamless logistics, expert research methodologies, and AI-driven analytics to deliver high-impact insights with unmatched quality. From early-stage concepts and prototypes to in-market product renovation, ou...

Key features:

Survey Blueprints

Configurable Survey Blueprints built by Highlight's in-house pros bring research-grade methodology to every study - and means you never have to go it alone or start from scratch.

AI-Powered Insights Suite

Highlight’s Insights suite gives any team the tools to turn data into action. Build custom Scorecards, flexible Crosstabs, and use Penalty or Alienation Analysis to pinpoint what drives impact and understand risks across products and segments.

Live Data Explore

See results instantly as responses roll in. Highlight Explore is a live data playground you can slice by products, segments, and more. Let Highlight AI surface key insights, themes, and sentiment so you can see the story fast.

Multi Project Dashboards

Highlight’s multi-project dashboards give a full view of product performance. Compare results across studies to spot winning patterns, track metrics over time, and make stronger, data-driven decisions with clear, actionable insights.