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Dana Stanley
Greenbook’s Chief Revenue Officer
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Elaine Riddell
Managing Director at Oaklins DeSilva+Phillips
Elaine is a managing director at Oaklins DeSilva+Phillips in New York. She has deep operational expertise in the data, analytics and insights-led consulting industry supporting healthcare and, in particular, life sciences as well as consumer-driven sectors and on a global basis. She understands the disruptive market dynamics shaping these industries and influencing M&A priorities and spending.
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GRIT
Strategic & Financial Implications for Market Leaders
AI adoption drives a permanent market shift. GRIT 2025 reveals tech-led growth and steep declines among service-led research providers.
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Artificial Intelligence and Machine Learning
The Sea Change: Insights from the 2025 GRIT Business Outlook
GRIT’s Business Outlook reveals a research industry at a crossroads—tech-driven, cost-conscious, and demanding insights that drive real decisions.
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