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Infotools | Harmoni

Harmoni by Infotools is a data-agnostic insight discovery tool that gives MR teams space to think and see patterns in complex data that others can’t.

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Harmoni by Infotools

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Infotools Harmoni is a fit-for-purpose market research analysis, visualization, and reporting platform that gives the world’s leading brands the tools they need to better understand their consumers, customers, organization, and market. Our powerful cloud-based platform, Harmoni, is purpose-built for...

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Key features:

Discover

Discover helps you easily find what differentiates groups that matter to you, uncover what makes them unique, and deliver data points that are interesting, relevant, and statistically significant, plus see things others can’t.

Fair share

The expected value for a brand on a particular attribute. It considers the relative size of both (brand and attribute). By comparing the actual value to the fair share value, one can see whether a brand is performing above or below expectations.

Branded dashboards

Create visually appealing and relevant branded dashboards to share insights and engage stakeholders. Dashboards are a way to organize previously saved stories and combine them with other contextual items such as text, images, and embedded content.

Alerts & notifications

Set alert thresholds to inform stakeholders when something changes in the data, updates to certain data points, targets being met, and more.

ChatHarmoni

Extend your individual analyses with market research-trained AI commentary, created through an enterprise level, closed-environment generative AI tool.

Big table analyses

Superb features enable researchers to explore large, complex data sets. Build out large tables with multiple nests and grids. Turn off Auto-run to quickly create the table you need then watch the table return your findings.

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ESOMAR (International)

The Research Society (Australia)

Insights Association (United States)

AMRO (New Zealand)

Research Association NZ

Ant Franklin

Chief Executive Officer

Geoff Lowe

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Horst Feldhaeuser

Group Services Director

Michael Howard

Head of Marketing

Charlotte Hearn

Business Development Lead

John Bird

EVP - Client Development

Andrea Mitlag

Regional Engagement Director APAC